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The Cure for Common

21 Apr '16

Schott NYC Cafecto

Earlier this week, our photographer buddy, John Kingston, did a shoot for us in the alleyway in a part of downtown Long Beach where we all live called the East Village Arts District.  We wanted to commemorate the official 'landing' of the Schott NYC 603 Cafecto at SOP.  Some of you may know the story already, but, if you don't, here it is in a nutshell.  Featuring: Harley Davidson, Triumph, Red Wing Heritage, Rogue Territory, 3sixteen, SALT Optics, Seasoned USA, and The Flat Head.  

I've wanted the 603 for the shop for about a year.  The Cafecto was always a Japan exclusive, never available to any U.S. retailers.  I probably bugged my amazing rep, Joey, a million times trying to get them for the shop.  Every time I asked, she ran it up the ladder and got shot down.  But, that didn't stop me from trying.

In January, Miranda and I made our very 1st trip to NYC together for the trade shows.  I got wind that the Schott store had exactly four 603's, and I ended up breaking my #1 rule about only wearing things I sell and grabbing one for myself.  What you don't know, is my homie, Tommy (who we also used in the shoot), wears the same size as me, really wanted that last Cafecto for himself.  He was actually at the Schott NYC store with me and Mireezy the day I took it home.  And thankfully didn't make me fight him for it, because I probably wouldn't have won.  

Tommy's consolation prize was coming on the Schott NYC factory tour with us in New Jersey.  And he got the promise of 1st dibs on a 603 if and when I was ever able to talk my way into getting them for the shop.  And that's just what happened during the factory tour.  Huge thanks to Joey Orsi, Jason Schott, and the Schott NYC family for making this dream come true!