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The Cure for Common

Schott NYC

Schott NYC was a dream brand for SOP.  What began as a very small basement operation for two brothers, Schott is the living embodiment of the 'American Dream' come true.  Innovators from the start, Schott was the first to use a zipper on a jacket and produced the very first motorcycle jacket, the Perfecto, in 1928.  By the 1950's, Hollywood 'hoodlums' like Marlon Brando and James Dean made the Perfecto a symbol of the young and rebellious, and the 1970's and '80's catapulted Schott into the underground music scene.  

Though much larger than its humble beginnings, Schott still embodies the family-owned, small business spirit, and they've been big supporters of SOP since the beginning.